OUR SALONS
REIMAGINE THE WORLD
WITH LIMITLESS VISION,
INGENIOUS INNOVATION AND

THE INTENTION
TO MAKE A
DIFFERENCE.

OWNER FORUM

SATURDAY, AUGUST 16
1:00–5:00 p.m.

MINNEAPOLIS CONVENTION CENTER
MINNEAPOLIS, MN

COST: $195

WHY ATTEND?

When was the last time you filled your leadership cup? And gave yourself the chance to be with other like-minded owners working on how to take our businesses to the next level? Our Aveda community is unlike any other. The value of spending time with people who are walking your same path cannot be underestimated.

We are in a period where more guests, more transactions are everything—and growing transactions by at least 5–10% each year is our big goal. To do that, we must dig deeper—and think differently—than we ever have before.

— Hear powerful insights from the Aveda Business College team—salon owners who are achieving real results—and a special keynote from Aveda Global President Shane Wolf.
— Connect and grow with like-minded salon leaders.
— Reignite your leadership passion.
— Learn six essential High Touch/High Tech behaviors to gain 50 more guests per month.
— Discover the “how to” essentials for taking your salon growth to the next level.
— Learn Aveda’s commitment to salons today and into the future.

FEATURED SPEAKERS

Hear powerful insights from our Aveda Business College Purefessors—salon owners who are achieving real results—and a special keynote from Aveda Global President Shane Wolf and Andi Alleman, founder of Oui, We Productions. This is your chance to be inspired by the voices shaping the future of the salon business.

GET TO KNOW AVEDA BUSINESS COLLEGE

There are also some important factors that make Aveda Business College so powerful.
— First, our Purefessors are working salon owners, with their hands in the clay, who are achieving benchmark results. That is huge. Our Purefessors represent salons of all shapes and sizes, from 10 chairs to multi-location operations. They are leading and working the concepts we teach every day.
— Second, we task ourselves to be behavior-based. What that means is we are digging deep for the behaviors that, if duplicated in any salon of any size, will produce results.
— Third, we recognize the power in the Aveda service experience, and we task ourselves to inspire, lead and train our teams to service excellence.
— And finally, we hold ourselves to our revenue and expense benchmark standards. The Aveda service experience is our true north. Our revenue and expense benchmark results are how we measure “good.” We are on a mission and we are so excited to have you take the journey with us.